The stolen spot. Tasked with shooting print and several 3-second GIFs, highlighting the flying ability of Mutaz Barshim, we had all the necessary equipment to try and capture an actual spot. Mutaz was incredibly accommodating so while everyone was looking the other way we picked up just enough extra shots to pull together a 30” spot to accompany the print and GIFs. Upon presenting the rough cut to Nike they were pleasantly surprised and provided enough budget for us to finish it...making us feel like we stole it.
Showing the world that gravity can be defied.
Role: Co-director The Kennedys / EP
Agency: The Kennedys
Director: John Filipe
Photographer: Ben Sandler
Production: The Kennedys