When we met with Klabu they had a kit design, a tagline and an idea but nothing else from a creative standpoint. We loved their good thinking and intention so we partnered with them to create an impressive body of work to launch them into the world. Work included photography, film assets, social content, a media partnership with WeTransfer and a PR partnership with BAM Works.

The work has been incredibly well received and helped propel them into partnerships with EA Sports, PSG, Nike, Filling Pieces and On. I’ve continued to be an ongoing strategic and creative advisor to Klabu since this project launched helping them behind the scenes on many projects.

Harnessed the The Unbeatable Spirit of Klabu to launch a non-profit that is building the largest refugee sports club in the world.

Role: Co-director The Kennedys / EP

Agency: The Kennedys

Director: The Kennedys

Photographer: Coco Olakunle

Production: The Kennedys